
The House of Oud Hidden Shades Eau de Parfum 75ml
A unisex eau de parfum from niche house The House of Oud: bright mirabelle and citrus open onto cherry blossom and jasmine, settling into vanilla, sandalwood, patchouli and musk. A floral-woody signature made for daytime wear.
A unisex eau de parfum from niche house The House of Oud: bright mirabelle and citrus open onto cherry blossom and jasmine, settling into vanilla, sandalwood, patchouli and musk. A floral-woody signature made for daytime wear.
Genuine products are non-negotiable at FRAGRANTA. Since 2009, we have worked exclusively with carefully vetted suppliers and established trading partners.
Every incoming shipment undergoes in-house quality control before being approved for sale. Our standard is clear: FRAGRANTA supplies genuine branded products exclusively.
Product description
Launched in 2023, Hidden Shades by The House of Oud was created in collaboration with artist Iris Roth and translates the craft and texture of ceramics into an olfactory idea. The opening is fruity and sparkling, with mirabelle lifted by bergamot and lemon. A floral heart of cherry blossom and jasmine gains depth from labdanum, while the drydown of vanilla, sandalwood, benzoin, tonka bean, patchouli and musk brings creamy, woody warmth. With balanced intensity and moderate longevity, this eau de parfum works as a daytime signature and comes into its own during the autumn season. Its unisex construction suits customers who look for individuality, artistry and craftsmanship in a niche fragrance.
For retailers: Hidden Shades adds an artistic, unisex 75 ml eau de parfum to niche and artisan assortments. Its floral-woody musk profile pairs well with other references from the house and supports discovery sets, consultation counters and cross-selling with gourmand and woody scents. Authentic branded product for retail and online resale.
The House of Oud is a niche perfume house that treats fragrance as an artistic medium. For Hidden Shades the brand worked with artist Iris Roth, linking ceramic craftsmanship with perfumery. Manufacturing is handled by Hic Beauty S.r.l. in San Giuliano Milanese, Italy. FRAGRANTA carries the range at net wholesale prices for trade buyers and resellers.
Highlights for your assortment
- Unisex eau de parfum, 75 ml, from niche house The House of Oud
- Floral, woody and musky fragrance family
- Created in collaboration with artist Iris Roth
- Launched in 2023 – daytime wear with autumn appeal
- Authentic branded product for retail and online resale.
- Brand
- The House of Oud
- Series
- Hidden Shades
- Product type
- Eau de Parfum
- Content
- 75 ml
- Gender
- Unisex
- Scent family
- Floral · Woody · Musk
- EAN
- 8055773544413
- Origin
- Italy
Fragrance profile
Top notes
The opening pairs juicy mirabelle with sparkling bergamot and lemon, giving the fragrance a bright, fruity and immediately inviting lift.
Heart notes
Cherry blossom and jasmine form a delicate floral heart, while labdanum adds a resinous, softly balsamic elegance underneath.
Base notes
Vanilla, sandalwood, benzoin, tonka bean, patchouli and musk create a warm, creamy woody base with a calm, lingering trail.
The House of Oud
FRAGRANTA carries the The House of Oud range at net wholesale prices — EAN-verified, with live stock and dispatch within 24–48 hours to retailers across Europe.
Frequently asked questions
Who can place orders on FRAGRANTA?
FRAGRANTA is a B2B-only platform for registered businesses with a valid VAT number, including retailers, online shops, wholesalers and other professional resellers. We do not supply private individuals.
Is there a minimum order quantity or minimum order value?
No. Available products can be ordered from just one unit and there is no minimum order value. This allows you to adapt order quantities flexibly to your actual requirements.
Is the stock shown actually available?
Yes. The quantities shown to logged-in customers reflect the stock held in our own EU warehouse. Stock levels are continuously updated as orders are placed and new goods are received.
How does ordering on FRAGRANTA work?
Once your B2B account has been registered and verified, you can select available products, add them to your cart and submit the order directly through the platform. You will then receive a pro forma invoice. Once payment has been received, the order will be prepared for dispatch.
Which countries does FRAGRANTA deliver to?
FRAGRANTA supplies business customers in more than 25 European countries. Available destinations, shipping methods and shipping costs depend on the delivery country and shipment size and are shown during the ordering process.
How long do dispatch and delivery take?
Once payment has been received, your order will generally be picked and prepared for dispatch within 24–48 hours. The subsequent transit time depends on the destination country and selected shipping method.
Are cart discounts available?
Yes. Cart discounts of 1–3% are applied automatically from a net cart value of €1,000. Logged-in customers can see the applicable discount level in the pricing table and cart.
Does FRAGRANTA offer dropshipping?
We currently ship orders to our customers’ registered business or warehouse address. A dropshipping solution for neutral direct delivery to end customers is under development and is not yet available.
How does FRAGRANTA ensure authenticity and quality?
FRAGRANTA sources goods exclusively through carefully selected and vetted supplier relationships. Before being approved for sale, every incoming shipment also passes through our in-house quality control at our own warehouse.
Who can I contact if I need help with an order?
If you need assistance with an order or have any other questions, contact our support team at info[at]fragranta.eu . Dedicated contacts are also available for enterprise customers and larger business partnerships.